PROGRAMMATIC ADVERTISING KEINE WEITEREN EIN GEHEIMNIS

Programmatic Advertising Keine weiteren ein Geheimnis

CPM is the standard pricing model, where advertisers pay a price based on the number of impressions each placement receives in a monthly or quarterly Lager.RTB ecosystem consists of several types of parties that typically participate rein the RTB process (Tümpel Figure 1):Private marketplace (PMP) is a variation of the RTB model which allows pub

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